Provence rosé is the global gold standard for rosé, combining history, climate, blending tradition, and a signature dry elegance. It has an elegant style that is typically subtle rather than sweet or bold. 

Provence is one of the most important rosé-producing regions in the world. Many historians consider Provence the original home of rosé production. Unlike regions where rosé is a side product, in Provence it’s the main focus — about 90% of the wine produced there is rosé.

Summer has unofficially begun and these wines are the perfect transition into warmer days and lighter foods.

Expertly guiding us through the rosés of France will be Aurélien Fiardet, owner and founder of New Wave Wine Co. They are a Portland-based boutique importer and distributor established in 2020 and specializing in organic, sustainable, and natural wines primarily from France. We will explore wines that represent a "new wave" of terroir-driven, fresh Provençal styles beyond the conventional, widely available brands.

Aurelien Fiardet grew up in Besancon near the Jura wine region in the east side of France. He started his wine career in Beaujolais, where he fell in love with the region, and its people for their humility and sense of hospitality. He has been in Oregon since 2012, where he and wife, Kellee, started New Wave Wine Co.